Top 50 Most Popular Skin Care Brands In The Last Year

With beauty salons closed and malls and physical stores alike, in isolation, people have learned how important it is to learn to create your own skin care routine, regardless of the salons.

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The growing interest in skincare products was influenced by social media during the pandemic

Skincare influencers or “skinfluencers” have grown in popularity throughout this period. And it was not only the product presentations that mattered, but also the reviews, their valuable advice, their skin care routine built around important brands in the field.

Thus, in a short time, skin care products and brands have grown in popularity more and more, new brands loved in the field began to grow and gain great interest.

In this regard,  has conducted a study of the most popular skin care brands in the world in the last year, both in Google searches and on social media.

Top 50 most popular skin care brands right now

Here, according which is the top 50 most popular skin care brands in the world in the last year. It is created based on the number of searches on Google, worldwide, on that brand in the last year.

top 50 most popular skin care brands
Source

Most of the top 25 (not necessarily Nivea, Vichy, Garnier , Olay , which have long been available in several multibrand stores in our country) can also be found in Romania, where they are, again, very popular and sought after:

The Ordinary: the number 1 search on Google in the world as a skin care brand

  is fast becoming one of the most popular skincare brands on the market. And in the top of the most searched on Google in the last year, it already ranks 1st.

Focusing on using only the best ingredients, this brand is known for products that do exactly what they say on the bottle.

The whole range is cruelty-free, do not use parabens, sulfates or mineral oils, so you know exactly what you get with these products.

No wonder then that this brand ranks at the top with over 37 million global searches on Google in the last 12 months, far surpassing the following most sought after brands of skin care products.

We also find in this list of popular brands other famous names in the field, such as , a cult skin care brand that has built its fame in recent years on TikTok in particular (it has over 21 million annual searches); followed by  , a French brand supported by dermatologists – it has had 14.5 million global searches in the last year.

What do you think? Which of these is your favorite skin care brand among these top searches? Write to me in the comments section at the bottom of the page. Your opinion matters a lot here.

Meghan Bender

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